✅ Who Can Use Amazon Posts?
Only Brand Registered sellers or vendors on Amazon.com (currently available only in the US marketplace).
???? Step 1: Sign in to Amazon Posts
Go to: https://posts.amazon.com
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Sign in with your Seller Central or Vendor Central credentials.
???? Step 2: Set Up Your Brand Profile
If it’s your first time:
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Upload your brand logo
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Add your brand name (it should match your registered brand)
???? Step 3: Click "Create Post"
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Click on the “Create Post” button in the dashboard.
???? Step 4: Upload a Lifestyle Image
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Choose a high-quality image showing your product in use
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Avoid plain white backgrounds — think Instagram-style visual content
Image Size Tips:
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640 x 320 px (minimum)
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Use JPEG or PNG
???? Step 5: Write a Caption
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Keep it clear, relevant, and helpful
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Example: “Keep your skin hydrated all day with our lightweight, natural moisturizer.”
Use CTAs like:
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“Shop now”
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“See it in action”
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“Discover more”
???? Step 6: Add ASINs
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Link one or more ASINs (Amazon product listings) to the post
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This helps Amazon know where to display your post (e.g., product detail pages)
???? Step 7: Choose a Category
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Select the most relevant category for your product/post
???? Step 8: Preview and Submit
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Review your post in preview mode
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Click Submit — Amazon will review it (usually within 24 hours)
???? Pro Tips:
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Post 3–5 times a week for best visibility
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Use real-life product shots (not catalog images)
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Reuse content from Instagram or Facebook
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Rotate between different products and benefits
???? Want Inspiration?
Check out real Amazon Posts Examples to see how successful brands do it.
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